FOR IMMEDIATE RELEASE
GRAMMY WINNER AMY GRANT SHARES HEARTFELT LIFE
LESSONS IN NEW
NAIC TV PSA
recommends the National Association of Insurance Commissioners
as an unbiased resource for complex
WASHINGTON, D.C. (April 9, 2013) — Grammy-winning
singer-songwriter Amy Grant knows firsthand the complex emotional and
financial decisions facing today’s baby boomers. The lessons she learned
caring for her mother and now her aging father are the focus of a new
service announcement (PSA) for the National Association of Insurance
In 2011, Grant moved her mother into her home to surround her with
family during her final days battling dementia. Today, Grant and her
sisters are caring for their dad as he suffers from the same debilitating
“At first I found myself asking, ‘Why is this happening to my family?’”
Grant says. “But somewhere along the way I realized these were the last
great lessons from my parents: Protect the people and things you love.
Enjoy every second life gives you. And, plan ahead so when unexpected turns
come, you’re ready.”
Filmed at Grant’s home in Tennessee, the PSA features the singer’s
reflections on how making tough family choices, including insurance
decisions, are more bearable when you’re prepared and have the resources
you need to make informed choices. The NAIC helps consumers evaluate their
insurance options and connects them to their state insurance department for
“Fortunately, I have the emotional support of my sisters, husband and kids.
My family is blessed not to have the typical financial concerns,” Grant
says. “But I know everyone isn’t as lucky. That’s where the NAIC comes in.
They offer unbiased insurance information you can trust – no
Mapping the Journey
“Both my parents were in their seventies when the first signs of dementia
appeared,” Grant says. “At first I thought it was just old age, especially
since nobody else in our family had ever had dementia. Still, knowing what
you’re dealing with doesn’t make it any easier. One night as I was leaving
for a concert my mom asked, ‘Oh, you sing?’ I barely kept it together until
I got out the door.”
These experiences prompted Grant to partner with the NAIC to help
consumers get smart about insurance so they can have peace of mind while
navigating life’s inevitable twists.
“The NAIC and your state insurance commissioner can help you make sense
of the most complicated insurance situations,” says Jim Donelon, NAIC
President and Louisiana Insurance Commissioner. “Whether you’re caring for
elderly parents, planning your own retirement, or sending kids off to
college, the NAIC is here to help you understand the options so you can
choose the coverage that meets your needs.”
Some tips from
Grant for caregivers of adult parents:
- Create a plan: Instead of living
in fear, frustration and regret, be proactive. Establish a plan that
provides your loved one the care he or she needs, and allows you to
actually enjoy the time you have together.
- Solicit support: Don’t be afraid to
ask for help. Delegate responsibilities among the community of
individuals who care for your loved one, too. Caring for a parent
while working a full-time job and raising kids is draining,
emotionally and physically.
- Talk about finances: Long before you
think you need to, review your parents’ insurance information to
ensure you understand their wishes and to make changes together. If
your parent is considering purchasing an annuity,
additional life insurance or long-term care insurance, be sure to do
the research. The NAIC Insure U program can help you better understand
According to the NAIC, another important step is to make sure your
parent enrolls in Medicare
before age 65. Be sure to review their coverage to determine if they need Medicare
Supplement Insurance, also known as Medigap.
To view the PSA and find audio interviews and more insurance tips for
baby boomers, visit www.insureuonline.org/boomer.
Or contact your state
insurance department for information specific to where you live.